Okay so I got all three headlines for the top ten list that I'm using for ads, and I'm almost done with the truth/insight list: here's the three headlines for the top ten:
1. Real men play with fire.
The visual for this will be a checkerboard with the red pieces lit coals and the black pieces unlit coals. And possibly (depending on the image i find) have two men playing the game.
2. So easy, a caveman did it.
No it is not original, but Piete will get a kick out of it and therefore success. The visual would be a caveman or something with a fire.
3. Charcoal tastes better.
A man. Eating charcoal. mmmmm. Yummy.
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